The Pets Table, launched by HelloFresh, is shaking up the fresh pet food space with a vet-formulated, customizable meal plan designed to give your dog better nutrition without the guesswork. But how does it compare to other premium options, and is it really worth the investment?
We tested The Pets Table with real dogs and reviewed its features, ingredients, and pricing — here’s everything you need to know before signing up.
🔍 Quick Read: Key Highlights
- Vet-Formulated & Human-Grade: All meals are developed by veterinarians and made with real, whole ingredients.
- Two Meal Types: Choose between Fresh or Air-Dried food — or mix both for flexibility.
- Tailored Plans: Personalized based on your dog’s breed, age, weight, and dietary needs.
- Visible Results: Users report improved digestion, energy, and coat shine within weeks.
- Flexible Subscription: Easy to pause, skip, or cancel anytime.
🐶 Overview: What Is The Pets Table?
The Pets Table is a premium dog food subscription service focused on nutrition, transparency, and convenience. Designed by veterinarians and backed by HelloFresh’s logistics expertise, it brings personalized, nutrient-rich meals straight to your door — no more lugging heavy kibble bags or wondering what’s in your dog’s bowl.
Whether you have a picky puppy or an older dog with sensitivities, The Pets Table builds a plan based on your dog’s age, weight, breed, and activity level. You can choose between Fresh meals (gently cooked and refrigerated) or Air-Dried meals (shelf-stable, jerky-style), making it adaptable to different lifestyles.
🍗 Main Features & Benefits
Fresh vs. Air-Dried Meals
The Pets Table is unique in offering two distinct meal formats:
- Fresh Meals: Refrigerated, gently cooked recipes with visible meat and vegetables.
- Air-Dried Meals: Similar in texture to jerky — no refrigeration needed, great for travel or backup.
Each recipe includes real meat (like chicken, beef, salmon, or lamb), paired with veggies, grains, and superfoods like flaxseed or carrots. There are no fillers, no artificial preservatives, and no by-products — just real, whole food.
Customization & Health Profile
When signing up, you’ll complete a short quiz about your dog’s:
- Age and breed
- Weight and activity level
- Dietary restrictions or sensitivities
- Health goals (e.g., weight management, digestive health)
Based on this, The Pets Table recommends a feeding plan that adjusts portion sizes and meal type to suit your dog.
🐕 User Experience: Ordering, Delivery & Mealtime
From order to feeding time, the experience is streamlined and thoughtful.
- Ordering: Clean website with a user-friendly intake quiz.
- Delivery: Meals arrived on time, well-packed in insulated boxes.
- Packaging: Fresh meals are portioned and clearly labeled. Air-dried meals come in resealable bags.
Dogs seem to love it — and we’re not just saying that. Our testers’ dogs enthusiastically ate every meal, even those known for being picky.
Real Life Example:
“My senior rescue dog had lost interest in her old kibble. The Pets Table turned things around — she’s eating again, and her coat is noticeably softer!” — Emma R., tester
💰 Pricing & Value
Pricing is competitive for the fresh dog food space, with plans starting at around:
- $1/day for small dogs (Air-Dried)
- $2–4/day for Fresh or Mixed Plans
Exact pricing depends on dog size, meal type, and delivery frequency.
| Meal Type | Starting Price | Includes |
| Air-Dried | ~$1/day | No refrigeration, shelf-stable |
| Fresh | ~$2–4/day | Refrigerated, gently cooked |
| Mixed Plan | Varies | Combines both formats |
Subscription Flexibility:
- You can pause, skip, or cancel anytime.
- Delivery is weekly or bi-weekly depending on your settings.
🥩 How It Compares to Other Brands
| Brand | Meal Types | Price Range | Customization | Standout Feature |
| The Pets Table | Fresh & Air-Dried | $1–4/day | High | Two meal formats, easy mix |
| The Farmer’s Dog | Fresh only | $2–6/day | High | Human-grade, vet-backed |
| Ollie | Fresh only | $2–5/day | High | High meat content |
| Nom Nom | Fresh only | $3–6/day | High | Pre-portioned meals |
Takeaway: The Pets Table’s dual-meal approach offers more flexibility than many competitors, making it a strong choice for pet parents who want fresh food with shelf-stable options on standby.
🐾 Who It’s Best For
- Picky Eaters: The variety of flavors and formats encourages excitement at mealtime.
- Dogs With Sensitivities: No fillers or artificial ingredients = fewer digestive issues.
- Busy Pet Parents: Weekly deliveries, simple storage, and no prep make feeding stress-free.
- Budget-Conscious Owners: The Air-Dried or Mixed Plan offers affordability without compromising on quality.
⭐ Ratings
| Category | Score (1–10) |
| Ingredient Quality | 10 |
| Pet Enjoyment | 9.5 |
| Customization | 9 |
| Delivery & Packaging | 9 |
| Overall Value | 9.5 |
✅ Final Verdict: Should You Try The Pets Table?
Yes — especially if you’re looking for a flexible, high-quality meal plan that your dog will actually enjoy. With vet-approved recipes, real ingredients, and the ability to choose between Fresh and Air-Dried meals, The Pets Table delivers excellent value in a crowded market.
